Linkedin : Video Ads Are Finally Coming

LinkedIn introduced LinkedIn Video on their mobile app back in August 2017, video ads seemed like an inevitability, and they are now one step closer.

They announced today that it is running a closed beta test of video for sponsored content “with a limited number of advertisers.”

These new video ads will initially debut on mobile, with desktop to be added “in the near future.”

Now, Brands will be able to upload video content via Campaign Manager, their company pages or their showcase pages, and that content can then be promoted as part of sponsored content campaigns.