2023 Content Calendar

Welcome to Digital Discovery 2023 Content Calendar! Here are 3 easy steps for getting started: Review the 2023 content calendar and choose events that resonate with your brand and audience Create GIFs, Clips, Stickers & Stories that align with your chosen events and upload publicly to your brand channel Remember to upload in advance of the holiday (generally 2-3 pacte days prior) and tag your uploads so they're discoverable on Digital Discovery and everywhere we're integrated! This calendar has been designed to help partners take advantage of high traffic moments on Digital Discovery throughout the year. Please keep in mind that not all events will make sense for your brand, and that's OK! There's a lot to choose from and we recommend partners pick moments that feel authentic to your brand. Pro-tip: Any day can be a holiday! We also recommend creating alerte for the days of the week, seasonal weather trends, the zodiac signs and for the months which are all high modèle searches on Digital Discovery. For example: “Happy Friday” or “Hello August” or “Libra Season”! Please compte that we cannot guarantee trending at this time, alerte rating rules apply and the 2023 content calendar is subject to change. 2023 Content Calendar JANUARY • January 1: New Year's Day • January 1: National Hangover Day • January 4: National Spaghetti Day • January 4: World Braille Day • January 6: Three Kings Day • January 8: National Bubble Bath Day • January 10: Golden Globes • January 13: National Sticker Day • January 13: Friday the 13th • January 16: Martin Luther King Jr. Day • January 19: National Popcorn Day • January 19: Sundance Film Festival starts • January 20 – February 18: Aquarius Season • January 21: National Hugging Day • January 22: Anniversary of decision to pass Roe v Wade • January 22: Chinese New Year • January 26: Australia Day • January 27: International Holocaust Remembrance Day FEBRUARY • Black History Month • February 2: Groundhog Day • February 2: National Girls & Women in Sports Day • February 4: Rosa Parks Day • February 5: NFL Pro Bowl • February 5: Grammys • February 9: National Pizza Day • February 9 - 15: NY Fashion Week • February 12: SuperBowl • February 13: Galentine's Day • February 14: Valentine's Day • February 18: National Drink Wine Day • February 19 - March 20: Pisces Season • February 19: NBA All-Star Game • February 19: BAFTAs • February 20: President’s Day • February 21: Mardi Gras • February 22: National Margarita Day • February 22: Ash Wednesday • February 25: NAACP Image Awards • February 26: SAG Awards MARCH • Women's History Month • March 4: Employee Appreciation Day • March 4: Independent Spirit Awards • March 6: Purim • March 8: International Women's Day • March 8: Holi • March 12: Daylight Savings • March 12: Oscars • March 13 - April 15: National Deaf History Month • March 14 - April 3: March Madness • March 14: Pi Day • March 17: St. Patrick's Day • March 20: First Day of Spring • March 20 - April 19: Aries Season • March 22 - April 21: Ramadan • March 22: World Water Day • March 23: National Puppy Day • March 28: National Weed Appreciation Day • March 30: National Doctor's Day • March 30: GLAAD Awards • March 30: MLB Opening Day • March 31: International Day of Transgender Visibility APRIL • Autism Awareness Month • Arab American Heritage Month • Spring Break • April 1: April Fools’ Day • April 1: WrestleMania • April 2: World Autism Awareness Day • April 2: Palm Sunday • April 2: CMT Awards • April 5 - April 13: Passover • April 6 - 9: Golf Masters Tournament • April 7: National Beer Day • April 7: Good Friday • April 7: World Health Day • April 8: Kid’s Choice Awards • April 9: Easter • April 10: National Siblings Day • April 11: National Pet Day • April 17: Patriot’s Day • April 18: Tax Day • April 20: 420 Day • April 20–May 20: Taurus Season • April 21: National High-Five Day • April 21: Eid al-Fitr • April 22: Earth Day • April 27 – 29: NFL Draft • April 29 - May 2 - Golden Week • April 30: Dia del Niño • April 30: It’s Gonna Be May Day MAY • Asian American and Pacific Islander Heritage Month • Jewish American Heritage Month • Mental Health Awareness Month • Graduation Season • May 1: May Day • May 1: Met Gala • May 3: Teachers' Day • May 4: May the Fourth • May 5: Cinco de Mayo • May 5: National Space Day • May 6: National Nurses Day • May 6: Kentucky Derby • May 9 - 13: Eurovision • May 14: Billboard Music Awards • May 14: Mother's Day • May 15: International Day of Families • May 16 - May 27: Cannes Film Festival • May 17: Day Against Homophobia and Transphobia and Biphobia • May 19: Malcolm X Day • May 20: National Rescue Dog Day • May 21 – June 21: Gemini Season • May 22: Harvey Milk Day • May 25: George Floyd Day • May 28: International Burger Day • May 29: Memorial Day • May 31: National Smile Day JUNE • LGBTQ Pride Month • Immigrant Heritage Month • Caribbean Heritage Month • June 2: International Sex Worker's Day • June 2: National Donut Day • June 6: D-Day Anniversary • June 7-18: Tribeca Film Festival • June 8: World Oceans Day • June 8: Best Friends Day • June 9 - 11: Governor's Ball • June 10: National Rosé Day • June 11: Tony Awards • June 14: World Blood Donor Day • June 14: Flag Day • June 15 - 18: Bonnaroo • June 18: Autistic Pride Day • June 18: Stonewall Day • June 18: Father's Day • June 19: Juneteenth • June 20: World Refugee Day • June 20: BET Awards • June 21: Summer Solstice • June 21: Skateboarding Day • June 21: Aymara New Year • June 22 - July 22: Cancer Season • June 22: NBA Draft • June 27: National PTSD Awareness Day • June 30: Social Media Day JULY • July 1: International Joke Day • July 1: National Postal Worker Day • July 1: Canada Day • July 2: World UFO Day • July 4: Independence Day • July 4: Nathan's Hot Dog Eating Contest • July 5: Independence Day (Venezuela) • July 6: National Fried Chicken Day • July 7: World Chocolate Day • July 10: National Pina Colada Day • July 11: National Mojito Day • July 11: MLB All-Star Game • July 14: International Non-Binary People’s Day • July 16: National Ice Cream Day • July 17: World Emoji Day • July 18: Nelson Mandela International Day • July 23 - August 23: Leo Season • July 24: National Tequila Day • July 25: Afro-Latina and Afro-Caribbean Women’s Day • July 26: Disability Independence Day • July 29: National Chicken Wing Day • July 30: International Day of Friendship • July 31: National Mutt Day AUGUST • Back to School Season • Black Business Month • August TBD: MTV Video Music Awards • August 4: International Beer Day • August 6: Sister’s Day • August 8: International Cat Day • August 9: National Book Lovers Day • August 9: International Day of the World’s Indigenous Peoples • August 11 - 28: NFL Preseason • August 12: International Youth Day • August 16: National Tell A Joke Day • August 17: National Nonprofit Day • August 18: Nineteenth Amendment Ratification • August 19: World Humanitarian Day • August 23 - September 22: Virgo Season • August 26: Women’s Equality Day • August 26: National Dog Day • August 27: College Football Season begins • August 28: National Red Wine Day • August 30: National Beach Day • August 30: Raksha Bandhan SEPTEMBER • September TBD: 74th Emmy Awards • September TBD: NFL Season • September TBD: National Voter Registration Day • September 15 - October 15: Latinx Heritage Month • September 2: World Beard Day • September 4: National Wildlife Day • September 4: Labor Day • September 5: National GIF Day • September 5: International Day of Charity • September 10: Grandparents’ Day • September 11: National Day of Service and Remembrance • September 12: National Video Game Day • September 12: National Day of Encouragement • Sept 15 - 17: Rosh Hashanah • September 16: Mexican Independence Day • September 16: National Dance Day • September 21: Black Women Equal Pay Day • September 21: International Day Of Peace • September 21: Earth Wind & Fire • September 23: First Day of Fall • September 23: International Day of Sign Languages • September 23: Bi-Visibility Day • September 23 - October 22: Libra Season • September 24: National Singles Day • September 24-25: Yom Kippur • September 25: National Daughters Day OCTOBER • LGBT History Month • AIDS Awareness Month • Breast Cancer Awareness Month • National Disability Employment Awareness Month • October 1: International & National Coffee Day • October 1: International Day of Older Persons • October 3: Mean Girls Day • October 3: National Boyfriend Day • October 4: National Taco Day • October 5: World Teachers Day • October 9: Indigenous Peoples’ Day • October 9: Canadian Thanksgiving • October 10: World Mental Health Day • October 11: National Coming Out Day • October 11: International Day Of The Girl • October 14: National Dessert Day • October 16: Boss’s Day • October 24 - November 22: Scorpio Season • October 24: United Nations Day • October 28: National Immigrants Day • October 29: National Cat Day October 31: Halloween NOVEMBER • Native American Heritage Month • Movember • November 1: World Vegan Day • November 1-2: Día de Muertos • November 3: National Sandwich Day • November 4: National Candy Day • November 5: Daylight Saving Time Ends • November 10: Marine Corps Birthday • November 11: Veterans Day • November 12: Diwali • November 13: World Kindness Day • November 14: World Diabetes Day • November 15: America Recycles Day • November 16: International Day for Tolerance • November 19: American Music Awards • November 20: Universal Children’s Day • November 20: Transgender Day of Remembrance • November 22 - December 22: Sagittarius Season • November 23: Thanksgiving • November 24: Native American Heritage Day • November 24: Black Friday • November 25: Small Business Saturday • November 27: Cyber Monday • November 28: Giving Tuesday • November 30: Native Women’s Equal Pay Day DECEMBER • December 1: World AIDS Day • December 3: International Day of Persons with Disabilities • December 4: National Cookie Day • December 7-15: Hanukkah • December 7: National Pearl Harbor Remembrance Day • December 8: Latina Women’s Equal Pay Day • December 10: Human Rights Day • December 10: Nobel Prize Day • December 12: Day of the Virgin of Guadalupe • December 21: First Day of Winter • December 21: Crossword Puzzle Day • December 22 - January 20: Capricorn Season • December 23: Festivus • December 24: Christmas Eve • December 25: Christmas • December 26 - January 1: Kwanzaa • December 26: Boxing Day • December 31: National Champagne Day • December 31: New Year’s Eve